In 2017, our journey began when HD, a national-level badminton athlete, discovered Athletes Authority (AA) through an intriguing Facebook ad for free performance testing. Impressed by Karl Goodman, the co-founder of AA, HD joined the community and became an athlete at AA. Fast forward to 2022, after working as a consultant for renowned brands at Amazon, HD joined AA as a marketing consultant, taking charge of their paid advertising.

During HD’s involvement in AA’s operations, we witnessed Karl’s struggle with managing multiple software solutions for different aspects of the business. Frustrated by high monthly fees, disjointed communication between systems all duct-taped together, and a lack of transparent reporting, we set out on a mission to find a comprehensive solution. That’s how Gymini came to life.

Gymini was born out of the need to streamline operations, simplify software complexities, and consolidate reporting. Once we successfully onboarded the Athletes Authority team onto Gymini, we decided to launch the platform to a select group of gym owners. The response was overwhelmingly positive, with users praising the software’s capabilities.

Among those early users was Claire Curle — a two-time gym owner and operations consultant who immediately saw both the potential and the gaps within the original version of Gymini. After spending a year as a customer, Claire recognised how transformative the software could be for business owners if paired with the right systems, support, and strategy.

In 2023, Claire joined the Gymini team and later became CEO and co-owner, bringing her extensive experience working alongside health and fitness business owners across Australia to improve operational efficiency and effectiveness. Her time on the client side continues to shape Gymini’s evolution — ensuring every feature, process, and support system is designed to meet the real-world needs of busy business owners.

Equipped with collective expertise, Gymini offers a comprehensive suite of tools — from high-performing email and SMS templates to automation features that effortlessly convert prospects into clients. We continue to evolve, regularly introducing new features, templates, and workflow enhancements to stay ahead of industry demands.

What sets us apart is our unwavering commitment to customer support. We understand the frustrations of learning and setting up new software, so we go the extra mile. We handle the setup and onboarding process for every client, ensuring a smooth transition. Moreover, Gymini provides unlimited meeting support and comprehensive training, so that by the end of onboarding, every team has a fully functional system that saves valuable time every week.

Gymini is more than just software; it’s a solution crafted by people who have lived the same challenges our clients face. We empower fitness entrepreneurs to focus on what they do best — serving their community and growing their business — without being burdened by operational complexities. With Gymini, business owners can unlock newfound efficiency, enhance conversions, and take their operations to new heights.